SearchPunk

Privacy Policy

Last Updated: 2025

This Privacy Policy explains how Search Punk Ltd (“Search Punk”, “we”, “our”, “us”) collects, uses, stores, and protects your personal information when you visit or interact with our website https://searchpunk.co.uk (and any associated domains, including searchpunk.ai if acquired).

We comply with the UK GDPR, EU GDPR, ePrivacy Directive, and relevant US privacy laws such as the CCPA/CPRA, where applicable.

For any privacy request, contact us at: privacy@searchpunk.co.uk

1. Data Controller

The controller responsible for your data is:

Search Punk Ltd
Company number: 16711770
Registered address: Silver Rose, 21 Elv, East Lodge Lane, Enfield, England, EN2 8AS
Email: privacy@searchpunk.co.uk

2. Data We Collect

2.1 Information you provide

Through forms, email or interactions on the site:

  • Name
  • Work email
  • Company name
  • Website URL
  • Industry / Market
  • Message content
  • Information included in audit requests or discovery-call forms

2.2 Information collected automatically

When you access our site, we may collect:

  • IP address (pseudonymised where possible)
  • Browser and device type
  • Pages viewed
  • Time spent on pages
  • Referral sources
  • Interaction events (e.g., “Get AIO Audit” click)

2.3 Cookies & tracking technologies

Used for security, analytics, and user experience. Full details in our Cookie Policy.

3. How We Use Your Data

We use your data to:

  • Respond to audit requests, inquiries, and client conversations
  • Deliver the AIO Readiness Audit and any requested services
  • Improve our website and user experience
  • Maintain the security and integrity of our systems
  • Send communications and service updates
  • Comply with legal and regulatory obligations

We never sell personal data.

4. Legal Basis (UK & EU GDPR)

We rely on:

  • Performance of a contract (audit, proposals, services)
  • Legitimate interests (analytics, security, UX improvement)
  • Consent (marketing, cookies)
  • Legal obligations (accounting, compliance)

5. Data Retention

  • Audit requests: retained for up to 12 months
  • Client project information: contract duration + 6 years (legal requirement)
  • Analytics logs: up to 26 months
  • Cookie data: per expiry schedule (see Cookie Policy)

6. Sharing of Information

We may share limited data with:

  • Hosting providers
  • CRM and communication platforms
  • Email and document tools (e.g., Google Workspace)
  • Analytics providers (pseudonymised where possible)
  • Legal, regulatory, or compliance partners

All are bound by data processing agreements and GDPR-aligned safeguards.

We do not share data with advertisers or external data brokers.

7. International Transfers

If data is transferred outside the UK/EU, we rely on:

  • Standard Contractual Clauses (SCCs)
  • UK Addendum or IDTA
  • Data Privacy Framework (DPF), when applicable

8. Your Rights

You may request:

  • Access to your data
  • Correction or deletion
  • Restriction or objection to processing
  • Data portability
  • Withdrawal of consent

Email: privacy@searchpunk.co.uk

9. Children

Our site and services are not intended for individuals under 16. We do not knowingly process children’s data.

10. Updates

This Privacy Policy may be updated. The latest version will always be published on this page.